by jredekopp | Jan 6, 2020 | Marketing
ACHIEVING AN EXCELLENT CUSTOMER OUTCOMEBy: Jason Redekopp – Marketing ConsultantIn this article, I will look at the relationship between Customer Service (CS) and Customer Experience (CX) to achieve a better Customer Outcome (CO). Better CO means a longer customer...
by jredekopp | Jan 6, 2020 | Marketing
EFFECTIVE SALES FUNNELS = MORE CUSTOMERSBy: Jason Redekopp – Marketing ConsultantThe key for any successful online business is an effective sales funnel that converts site visitors from casual browsers into customers.The idea behind using a conversion funnel is to...
by jredekopp | Dec 1, 2019 | Marketing
NONPROFIT A UNIQUE CUSTOMER EXPERIENCEBy: Jason Redekopp – Marketing ConsultantIn my experience most non-profit organizations do not lean on customer experience to enrich their brand, and it is costing them. The rules of marketing are the same for both for-profit and...
by jredekopp | Nov 1, 2019 | Marketing
CX AND REAL ESTATE By: Jason Redekopp – Marketing Consultant Rapid evolution in technology and the digital marketplace has made it so that home shoppers now do most of the preliminary leg work themselves. They can access home listings and pertinent information via an...
by jredekopp | Oct 1, 2019 | Marketing
THE CUSTOMER DRIVEN EXPERIENCEBy: Jason Redekopp – Marketing ConsultantIn today’s highly competitive market superior customer experiences drive business growth and provide a competitive advantage.Forrester Consulting was contracted by Adobe to evaluate the business...
